John Wooden Is Straight "G"

Monday, April 06, 2009

Fanhouse got a hold of the latest Gatorade "G" commercial featuring John Wooden, and the spot couldn't be cooler. The commercial features Wooden reciting some sort of poem, while old UCLA highlights air in the background. Here's your first look....



Now that's a perfect spot to watch before the game tonight! The commercial will air in select markets tonight.

Sneak Peak of Gatorade's New Commercial With John Wooden (Fanhouse)

Posted by Awful Announcing at 5:18 PM

6 Comments:

I can't stand UCLA but I will always have great respect for John Wooden.

49er16 said...
Apr 6, 2009, 5:47:00 PM  

Damn, those are some blurry basketball players.

Steve said...
Apr 6, 2009, 8:06:00 PM  

AA, did you even watch the spot? It was almost exclusively not UCLA highlights.

JFreak said...
Apr 6, 2009, 8:19:00 PM  

Gatorade really wants to be up there with the best marketed brands. This latest campaign has been amazing.

Pip said...
Apr 6, 2009, 9:21:00 PM  

If anyone listens to what the poem says/means and cares about it they would realize somebody (at that advertising firm) gets what some of us think athletes should be about. As much as I really like (but disagree with) Charles Barkley, athletes are role models even if they don't want to be.
This commercial speaks to us sentimentalist who wish, if not for a time where athlete's were better, at least one when we knew less about their personal lives so we could imagine greatness and not end up disappointed. Wooden's smile at the end makes the whole thing special to this sentimentalist. It is a nice piece even if it won't make me buy any more Gatorade than I otherwise would have.

jwonset said...
Apr 7, 2009, 6:18:00 AM  

Check out this video of Coach John Wooden discussing the ideals of sports and what defines a real winner.

http://www.youtube.com/watch?v=vvX0fkEp0cs

w said...
Apr 29, 2009, 4:35:00 PM  

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