Friday, May 16, 2008
WNBA posts are few and far between on this site, but I thought this one was interesting enough to post. The WNBA is opening their season this weekend with Los Angeles and World Champion Phoenix (who knew?) on ABC, but that's not the whole story. Both teams will be sporting Mickey D's logos and the league will be promoting the hell out of some new sandwich....
Women’s National Basketball Association players will wear McDonald’s golden arches on their jerseys for each team’s season opener as part of a marketing alliance between the women’s pro basketball league and the fast food giant this season.I don't know about you but it's going to take more than a crappy free sandwich to get me interested in the WNBA. If they gave away cars like Oprah then I might attend a Mystics game, but until then I'm going to pretend the league doesn't exist.
McDonald’s is posting up as presenting partner of the WNBA tip-off games on May 17 to push a new Southern Style Chicken Biscuit and Sandwich. In addition to the season openers, the red-and-yellow logo will be on jerseys during two national telecasts: the Sacramento Monarchs-Seattle Storm May 20 match-up on ESPN and the May 24 San Antonio Silver Spurs-Seattle Storm contest on ABC.
Plus the free sandwich deal was yesterday and I'm really just bitter I didn't get one. Look at the pic up there. Doesn't that look appetizing? No??? Okay good.
WNBA Jerseys to Carry McDonald’s Logo in Season Openers (Promo Magazine)