TBS To Annoy You With 30 Second Applebee's Sports During Baseball Games

Friday, May 02, 2008


I really don't mind promos and commercials that repeat themselves as much as some (outside of the March Madness ones), but :30 spots that combine TBS and Applebee's might do the trick. Starting May 5th, TBS will begin shooting these spots at a Georgia Applebee's and they will include Chip Caray, Mitch Williams (!?), and a fan talking about various topics. Via Mediaweek....

The spots, devised by the Turner Sports creative team, will be shot at an Applebee’s location in Suwanee, Ga., just outside Atlanta. Unlike regular 30-second commercials, these units will contain specially themed content, featuring TBS MLB play-by-play announcer Chip Carey [sic], former Major Leaguer Mitch Williams and a fan discussing and debating assorted baseball topics like who the best all-time MLB home run hitter is. The spots will make no mention of Applebee’s food but capture the interior d├ęcor of the location as the conversations are taking place.
I guess it's good that they won't be commenting on A-Bee's food, but when you hear the total of different spots I know you're going to get pissed. You ready? Any guesses?

15!

Fifteen different spots of an Announcer, an ex-MLBer, and a fan (actor) talking about Baseball. Good lord. Now that is going to be annoying. The spots will come at the beginning of TBS' coverage so make sure you wait until about 1:06pm to change to the games.

Turner Sports Creates Customized Applebee's Spots (Mediaweek)

Posted by Awful Announcing- at 1:18 PM

7 Comments:

Maybe they can deck out the broadcast booth to look like an Applebee's, and slather the telecasts with booth shots.

If that works, I'm sure Fox wouldn't be far behind with a Hooters deal, complete with a couple waitresses standing just behind Joe and Tim.

jvwalt said...
May 2, 2008, 2:01:00 PM  

Apropos of annoying baseball ads: Does anyone other than Rogers Sportsnet in Canada put up ads between at-bats during ball games. Not all ABs, but it is annoying as hell.

Scoops said...
May 2, 2008, 2:30:00 PM  

Applebee's has rats!
--Ricky Bobby

Anonymous said...
May 2, 2008, 3:10:00 PM  

Can they also stop with the lead-off first base indicator? You know, if the runner reaches a certain point on the computer generated indicator, it shows that he is going to steal.

God that thing is annoying.

May 2, 2008, 4:14:00 PM  

Worst restaurant ever.

GMoney said...
May 2, 2008, 4:35:00 PM  

Travelor's Insurance wasn't paying enough?

Anonymous said...
May 2, 2008, 5:19:00 PM  

Buffalo has them all over the place. Willis McGahee told me so!

Anonymous said...
May 4, 2008, 12:38:00 AM  

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