Wednesday, September 26, 2007
Sunday Is Football Night In America is absolutely racking up the viewers every weekend. While this isn't anything new for the Sunday Night broadcast it's pretty amazing that a boring game that turned into a blowout was the most watched program since Fox's American Idol finale.
NBC earned an 11.8/19 final Nielsen rating for its “Sunday Night Football” broadcast of Cowboys-Bears this week, up 18% from a 10.0/16 for Broncos-Patriots last year. The 19.0 million viewers was up 22% over 15.6 million for Broncos-Patriots. Sunday night's game was the top-rated TV broadcast since Fox’ “American Idol” finale on May 23, and NBC's "SNF" was the top-rated program of the week for the third consecutive week.- Sports Business DailyAlso the website that NBC paid $10 million dollars for has won a major industry award. The Web Marketing Association Web Awards feature "96 industry categories and each site goes head-to-head with other sites in their categories and the highest score is selected Best of Industry winner in that category". Sunday Night Is Football Night won for "Outstanding Achievement In Website Development".
I guess you get what money buys you, but I have to admit that site is pretty amazing. Now if we could only fix the halftime show.
Sunday Night Is Football Night (NBC)